It's called dehumanization, when conspiracy and complete crap statements that are nothing more than bold faced lies are normalized, it's easy to say...
It's a poor essay because you are trying a straw man argument, who said resisting Russian aggression is a bad thing? Obviously I want Russia to lose...
I'm a big fan of this yellow journalism, screaming, pro-wrestling-type, tear-your-hat-off-and-laugh-into-the-empty-hole-type press. And I think what's happened is the fellows up at 5150 have started to take that stuff a little seriously.