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Van Halen Bassist Releases BBQ Sauce
by Eve Jenkin
November 18 2005
BASS PLAYER, bass player from the legendary Van Halen, has channelled a fervent love for barbeques into his very own range of extra hot sauces. “Mad Anthony’s” Original Style and Extra Hot BBQ Sauces will make their debut on the menus of Hard Rock Café in both the States and some select European restaurants.
“Like music, cooking and more specifically, barbecuing is one of my greatest passions and my sauce is a celebration of these simple pleasures in life,” said BASS PLAYER. “I am thrilled to have my original BBQ sauces featured on Hard Rock's menu, as both embody the true meaning of rock 'n' roll flavour.”
Hard Rock Café will also be introducing a delectable new, “Mad Anthony” BBQ-sauce-inspired dish to its menus worldwide as of November 20th – the 11-ounce “Mad Anthony’s Grilled Skirt Steak”. Marinated in “Mad Anthony’s” Original Style sauce and accompanied with a side of sweet potato fries and vegetables, the meal aims to combine the “perfect blend of rock, quality and taste that is the cornerstone of any item on Hard Rock's authentic menu,” according to Sean Dee, vice president and chief marketing officer, Hard Rock International.
BASS PLAYER isn’t the only Van Halen member to release his own product – David Lee Roth replacement Sammy Hagar released his own tequila “Cabo Wabo” in 1996.
Look for the new Gary Cherone Horseradish to appear at all Applebee's restaurants in 2006
Undercover Copywrite Notice: All stories featured on Undercover are copyright of Undercover Media Pty Ltd and may not be used for broadcast or republished without the written permission of Undercover Media Pty Ltd. No replication in any form, either full or edited, for print or broadcast may be used without the appropriate agreement from Undercover Media Pty Ltd. For further information on media usage for radio and press contact Paul Cashmere at Undercover Media via email media@undercover.com.au or phone +61 3 9686 4800.
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by Eve Jenkin
November 18 2005
BASS PLAYER, bass player from the legendary Van Halen, has channelled a fervent love for barbeques into his very own range of extra hot sauces. “Mad Anthony’s” Original Style and Extra Hot BBQ Sauces will make their debut on the menus of Hard Rock Café in both the States and some select European restaurants.
“Like music, cooking and more specifically, barbecuing is one of my greatest passions and my sauce is a celebration of these simple pleasures in life,” said BASS PLAYER. “I am thrilled to have my original BBQ sauces featured on Hard Rock's menu, as both embody the true meaning of rock 'n' roll flavour.”
Hard Rock Café will also be introducing a delectable new, “Mad Anthony” BBQ-sauce-inspired dish to its menus worldwide as of November 20th – the 11-ounce “Mad Anthony’s Grilled Skirt Steak”. Marinated in “Mad Anthony’s” Original Style sauce and accompanied with a side of sweet potato fries and vegetables, the meal aims to combine the “perfect blend of rock, quality and taste that is the cornerstone of any item on Hard Rock's authentic menu,” according to Sean Dee, vice president and chief marketing officer, Hard Rock International.
BASS PLAYER isn’t the only Van Halen member to release his own product – David Lee Roth replacement Sammy Hagar released his own tequila “Cabo Wabo” in 1996.
Look for the new Gary Cherone Horseradish to appear at all Applebee's restaurants in 2006
Undercover Copywrite Notice: All stories featured on Undercover are copyright of Undercover Media Pty Ltd and may not be used for broadcast or republished without the written permission of Undercover Media Pty Ltd. No replication in any form, either full or edited, for print or broadcast may be used without the appropriate agreement from Undercover Media Pty Ltd. For further information on media usage for radio and press contact Paul Cashmere at Undercover Media via email media@undercover.com.au or phone +61 3 9686 4800.
Undercover Advertise Buy Content Disclaimer Contact
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