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Gee, this thread has turned into a beer lovers thread. Cool!
I need to correct the alcohol content numbers on Unibroue's products:
Maudite - 8%
Fin Du Monde - 9%
Trois Pistoles - 9%
They've only ever made one beer as high as 11% and it was called La 11 - I've never seen this one for sale anywhere...very disappointing.
Sleeman's partnership with Unibroue will not have any effect on the Unibroue brands (Upper Canada beers were unaffected - try Rebellion Lager BTW - very tasty!!). Sleeman has been buying provincial brewers outside of Ontario for years as it facilitates the distribution of their name brands - the provincial trade barriers in our country are more easily negotiated when you own a company in said province.
What could be of more concern for any brewery owned by Sleeman is that it has been sold to Sapporo (deal hasn't been approved yet but it's essentially a done deal - $400M). I'm happy the sale went to Sapporo as the thought of Sleeman's being bought out by Coors/Molson was quite unpleasant. Sapporo is a premium beer brewer and has expressed a desire to expand both Sleeman and Unibroue brands in the US. Sapporo recognizes the supperb brewing qualities found in both brand names and with Unibroue it sees itself getting one of the most respected and award garnering beer producers in the world. A status symbol that would make any Japanese businessman proud.
Oh, and by the way, Unibroue's beers are yummy! Raftman and Trois Pistoles are my favorites. La Terrible, the one and only one I've had, was probably the best beer I've ever tasted. Unfortunately, I've never seen it again.
M
I need to correct the alcohol content numbers on Unibroue's products:
Maudite - 8%
Fin Du Monde - 9%
Trois Pistoles - 9%
They've only ever made one beer as high as 11% and it was called La 11 - I've never seen this one for sale anywhere...very disappointing.
Sleeman's partnership with Unibroue will not have any effect on the Unibroue brands (Upper Canada beers were unaffected - try Rebellion Lager BTW - very tasty!!). Sleeman has been buying provincial brewers outside of Ontario for years as it facilitates the distribution of their name brands - the provincial trade barriers in our country are more easily negotiated when you own a company in said province.
What could be of more concern for any brewery owned by Sleeman is that it has been sold to Sapporo (deal hasn't been approved yet but it's essentially a done deal - $400M). I'm happy the sale went to Sapporo as the thought of Sleeman's being bought out by Coors/Molson was quite unpleasant. Sapporo is a premium beer brewer and has expressed a desire to expand both Sleeman and Unibroue brands in the US. Sapporo recognizes the supperb brewing qualities found in both brand names and with Unibroue it sees itself getting one of the most respected and award garnering beer producers in the world. A status symbol that would make any Japanese businessman proud.
Oh, and by the way, Unibroue's beers are yummy! Raftman and Trois Pistoles are my favorites. La Terrible, the one and only one I've had, was probably the best beer I've ever tasted. Unfortunately, I've never seen it again.
M
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